At Color Wow, we’re fanatical about the ingredients that go into our products. But not all of them can be measured in a lab. Our “secret” ingredients are the intangibles…the “people” part of formulations. The passion, purpose, heart and caring we pour into every product. It all starts at the top with our unique collaboration of experts: Color Wow founder and CEO Gail Federici, our in-house chemist, Dr. Joe Cincotta, and our Global Creative Director, Chris Appleton, rockstar celebrity stylist. Together, those three make for some pretty GOOD CHEMISTRY! A rare cross-pollination of expertise from different hair gurus, each obsessed with creating new products that really make a difference to all women (and men).
Color Wow
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Color Wow NZ Styling Treatment and Colour Care for Every Hair Type
Getting hair to look and feel its best on a daily basis is rarely straightforward. Frizz, flatness, dullness, and hard-to-manage texture are challenges that affect all hair types, whether color-treated or not. Add in heat styling, regular washing, and environmental exposure, and maintaining healthy, polished-looking hair becomes an ongoing effort. …
Color Wow NZ was built to solve these everyday hair frustrations with professional-grade formulas that go well beyond colour care. The full range spans styling, treatment, and finishing products, from smoothing and volumising solutions to deeply nourishing treatments that help improve smoothness, shine, and manageability. Colour protection is a core part of the brand, but it’s just one piece of a much bigger picture.
Whatever your hair type or goal, Wow hair products NZ are formulated to deliver professional results at home. The entire range shares the same commitment to performance without compromise. Lightweight formulas designed to minimise buildup for cleaner, smoother, more manageable hair.
Colour Wow Shampoo and Cleansers for a Cleaner Hair Foundation
Buildup from styling products and traditional cleansers is one of the most common causes of dull, flat-looking hair. Colour Wow shampoo is designed to cleanse thoroughly and remove residue without stripping hair of moisture or affecting colour clarity.
A quality Wow shampoo sets the foundation for everything that follows. Treatments absorb better, styling products perform more effectively, and hair moves and responds more naturally. For colour-treated hair in particular, starting with a residue-free cleanser helps maintain brightness and tone between salon visits.
Key benefits of using Colour Wow NZ cleansers include:
Removing buildup without stripping colour or moisture
Improving shine, smoothness, and manageability
Supporting better performance from treatments and styling products
Leaving hair feeling lighter and cleaner between washes
Helping colour stay vibrant and true for longer
Wow Hair Products NZ for Styling, Treatment, and Finishing
Color Wow has developed a product for virtually every hair concern. The styling range includes bestselling smoothing and anti-frizz solutions that tame flyaways and deliver sleek, polished results without heaviness. Treatment products work to restore strength, elasticity, and shine from within, ideal for hair that’s been chemically treated, heat damaged, or simply in need of a reset.
Finishing products from the Color Wow hair range add the final layer of shine, hold, and protection that keep styles looking intentional and lasting longer. Blonde, brunette, highlighted, or natural, Wow hair products are designed to work across hair types and textures, with targeted formulas that address real, everyday concerns.
Shop Color Wow NZ at Hair & Beauty Online
Hair & Beauty Online is proud to stock the full Color Wow range as part of our salon-connected product offering. Our customers include salon professionals, home hairdressers, and anyone who wants dependable, high-performance haircare they can rely on every day.
Explore the complete selection of Wow products including shampoos, conditioners, treatments, and styling essentials. All genuine Color Wow NZ stock, available with fast delivery across New Zealand. Shop Color Wow alongside other leading professional brands through Hair & Beauty Online and bring salon-quality results home.
Color Wow NZ products are designed to protect colour clarity without the residue that dulls hair over time. Unlike many traditional formulas, Color Wow is free from the heavy ingredients that build up on the hair surface and compromise tone, helping maintain brighter, cleaner colour results wash after wash.
The difference is in the formulation. Lightweight by design, Color Wow products are designed to avoid heavy buildup that can dull colour while keeping hair feeling fresh and manageable. There is no dulling build-up, and no compromise on performance.
Developed by professional haircare expert Gail Federici and trusted by salon professionals globally, Colour Wow NZ brings a genuinely professional standard to everyday haircare. The result is a range that delivers visible, lasting results whether you are maintaining colour at home or preparing hair for your next salon visit.
Yes. Colour Wow shampoo is specifically formulated for colour-treated hair and is free from sulphates and heavy conditioning residues that can dull colour. Sulphates are known to accelerate colour fading by stripping natural oils and pigments. Using a sulphate-free cleanser helps colour last longer and improves overall hair condition.
Colour Wow shampoo helps: • Clean hair without stripping colour • Maintain shine and tone clarity • Support healthier hair condition
Yes. Wow hair products NZ are designed to help slow colour fading by reducing buildup and supporting healthier hair structure. Colour fading often occurs due to washing, UV exposure, and product residue. Professional formulas like Color Wow help maintain colour clarity by keeping the hair surface clean and balanced.
Hair colour often begins to fade after repeated washing without proper care, making professional colour care products important for maintaining results.
Yes. Color Wow hair products are suitable for chemically treated hair, including bleached, coloured, or heat-styled hair. Colour treatments can weaken the hair structure, making it more prone to dryness and frizz. Color Wow products help improve smoothness, manageability, and overall hair condition without adding unnecessary weight.
This makes them suitable for maintaining hair health after salon treatments.
Many professionals recommend Color Wow NZ because the formulas are designed to protect colour integrity while improving styling results. The brand was created to solve specific problems caused by traditional haircare products, such as residue buildup and colour dullness.
Professional benefits include: • Supports longer-lasting salon colour • Helps improve styling control • Suitable for frequent use • Trusted by stylists in professional environments
You can buy authentic Color Wow NZ products from Hair & Beauty Online, a New Zealand-owned retailer connected to professional salons. Buying from authorised suppliers helps ensure product authenticity, as counterfeit haircare products are a known issue in the global beauty market.
Hair & Beauty Online supplies genuine Wow products sourced through professional salon distribution channels.
Wow hair products NZ are suitable for most hair types, including straight, wavy, curly, fine, thick, coloured, and chemically treated hair. Colour-treated hair especially benefits from specialised care to maintain colour clarity and hair condition.
These products help support: • Blonde, brunette, and highlighted hair • Dry or frizz-prone hair • Hair affected by heat styling or colouring
This makes Color Wow NZ a practical choice for maintaining salon-quality hair between appointments.
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