Joico
There’s nothing in the world like the beauty of healthy hair. Its vitality, color, and shine light up a room and lift the spirit. Joico has a name for this remarkable energy. We call it “Joi”. Joi is at the heart of everything we do. Our salon innovations are designed to return hair to its strongest, shiniest, healthiest state with each use. Our joi extends beyond product to the global salon community, which we have supported for over 40 years and will for many more years to come. “The joi of healthy hair” is our promise and our commitment.
Discover the range
Kate –
The perfect deep conditioning treatment for dry and brittle hair. One of my go tos – I always have some at hand
Nancye Pitt –
This conditioner is perfect for my hair condition
Anonymous –
Love this product. Brings back the bounce to curly hair.